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Reporting Analyst
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Job Code:
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REPANLSYT
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Posted Date:
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14-Feb-2022
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Closing Date:
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28-Feb-2022
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Department:
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Lead Management & Statistical Information
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JOB PROFILE
Responsible for creating, monitoring reports/dashboards for Commercial division and providing key insights to improve overall Business outcome.
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DUTIES & RESPONSIBILITIES
- Conduct comparative analysis for enquiries and registrations as per requested time frame in order to support Sales, Marketing and Business Development Team with decision making tool.
- Identify, analyse, interpret trends or patterns in data sets and provide insights to increase conversions predict customer behavior or to identify business and operational risks.
- Interpret results and prepare power point presentations as and when required for business meetings
- Responsible for ensuring data is translated into relevant interpretations and recommendations for business teams across organization through the development and maintenance of key KPI metric dashboards
- Deliver and present actionable product/channel insights. Identify new strategic opportunities and recommend actions when applicable. Perform gap analysis by studying current and historical data and present results to line manager.
- Monitor promotion results during the promotion period and report results to relevant stakeholders.
- Maintain, update and prepare relevant databases to ensure that accurate and up-to-date data are available at all times
- Review and quality check the data entered in the CRM system to ensure accuracy and in order to maintain continuity of work operations, discover irregularities and determine continuing needs
- Creating dashboards that are used for monitoring growth, conversion, target achievement and other critical KPIs of the Commercial
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DESIRED SKILLS & EXPERIENCE
- Bachelor’s degree in Computer Science, Statistics, Information Technology or similar preferred
- Minimum 4-5 years of experience in a similar role.
- Fluent in English
- Excellent analytical ability.
- Market-focused and results-oriented.
- Responds well in fast-paced, high-pressure environment.
- Strong quantitative and qualitative analytic skills.
- Outstanding verbal and written communication skills.
- Knowledge of CRM systems
- Knowledge of marketing automation and customer relationship management platforms.
- Excellent knowledge of advanced MS-Excel and Power BI
- Knowledge of data modelling and machine learning is an added advantage
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COMPETENCIES
- Communication & Transparency
- Customer Focus
- Collaboration
- Operational Efficiency
- Ensures Accountability
- Results Oriented
- Action Oriented
- Manages Complexity
- Self - Development
- Monitoring & Measuring Effectiveness
- Analysis & Processing of Statistical Data
- Products & Services Knowledge
- Data Analysis
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